I. AULA INVERTIDA PARA ESTUDIO DE LA SOSTENIBILIDAD EMPRESARIAL EN LA EDUCACIÓN SUPERIOR CASO DE ESTUDIO SECTOR TRANSPORTE PARA JALONAR LA COMPETITIVIDAD

Abstract

The present work addresses the development of a case study that supports research on
business sustainability in the transport sector through the RAE matrix with the purpose
of applying the meaningful learning strategy through flipped classroom. The approach is
mixed with descriptive methodology, non-experimental design, the project was carried
out in three phases, the first the case study through an inverted classroom of business
sustainability that includes the Penta dimensional model, the second phase was the
interview with the legal representative of the company TRANSOLICAR on the
evaluation of business sustainability taking as a reference the evaluation model of
ICONTEC 26000 and phase 3 analyzed the results generated in the sustainability report
applied to the case study with the improvement actions for the organization.
The case study was part of the meaningful learning strategy with the students, being the
inverted classroom the axis where the theme of sustainability that included the MOPSE
model was made known. Likewise, the evaluation of the transport company was carried
out, which expressed the following results: the first dimension of corporate governance
was 88%, the second dimension of the business model was 80%, the third dimension of
labor practices was of 80%, the fourth dimension of environmental practices was of a
weight 45% and the fifth-dimension practices with the community whose result was 15%.
Finally, the evidence of the case study is described, among them: there is a lack of
sustainability knowledge on the part of the organization, resources are not assigned to
apply to the subject of business sustainability by the entity and they do not comply with
the minimum elements that are required. the UN on the subject of sustainable
development goals therefore the carbon footprint is not minimized