XXVI. GEO-CARACTERIZACIÓN DE PYMES DEL DISTRITO METROPOLITANO DE QUITO EMPLEANDO EL SISTEMA DE INFORMACIÓN GEOGRÁFICA ARCGIS PRO COMO HERRAMIENTA PARA INTELIGENCIA DE NEGOCIOS

Abstract

Throughout the years in Ecuador, Information Systems have been considered
Geográfica (by its acronym in Spanish GIS) as a tool whose most
useful are cadastral cartography and national cartography, very little use has been made of it
in combination with other branches of the social sciences and exact sciences, it is for this reason
is that this paper is the product of research carried out with the purpose of
apply to a Geographic Information System (GIS); specifically ArcGIS Pro
combined with geospatial and organizational analysis, considering as objective
to the geo-characterization of the first hundred PYMES of the Metropolitan District of
Quito and that through the application of spatial information analysis methodologies and
business (provided by the Superintendence of Companies, Securities and Insurance of Ecuador;
as well as the use of the business Ranking of Ecuador which generates in an integral way to the
geodatabase and its organizational components represented as variables in it)
and applying the Kernel Density tools, heat maps as well as the analysis
multilevel normally applied for geo-characterization and geostatistics, with a
exploratory and descriptive approach generated results that give way to interpretation
clear and precise information on how companies are operating in their environment from the
context and entities of each organization.